KEYWORD RESEARCH
We will analyze your current keywords, identify which ones you want to be found under and create a game plan to implement those keywords strategically through meta tags and website content. We will recommend keywords based on density, higher search engined ranked competitors usage of words and utilize them to target the right demographics you are going after.

COMPETITIVE ANALYSIS REPORT
We will look at how other company's rank, why they rank that high. Often you find companies ranking high and they are not even related in your industry. We will include possible reasons why this is happening and how we can utilize that information to your advantage.

WEB DESIGN AUDITING
There are some really great designers and top notch sites out there, but are not indexed correctly or not at all. We will analyze your site using design and seo principles and give a report and suggestions to make for you to be Search engine design ready.

PAID SEARCH MARKETING (PPC)
Pay-Per-Click (PPC) ads appear at the top or on the right side of search engines such as Google. When a user clicks on a PPC ad, the search engine is paid by the customer that created the ad. PPC advertising offers the benefits of being in full control over your ad copy and keyword targeting. Search engine optimization mixed with PPC can be a very effective tool to increase your brand’s exposure in the search engines and ultimately increase sales.

STRATEGY PLACING TEXT AD CAMPAIGNS
Text ads on related sites to yours is a very specific way to increase traffic. We will help identify those sites and get prices to see if it fits in your budget. These text ads will be created using defined keywords.

SOCIAL NETWORKING / SOCIAL BOOKMARKING
Social Networking is a method of placing stories on sites that allow people to view, vote and make comments and link to your site, as well as driving more traffic. Examples: Blue Dot, BookmarkSync, del.icio.us, CiteULike, Connotea, Digg, Diigo, Fark, Furl, GiveALink.org, Linkwad, Ma.gnolia, My WebMixx, Newsvine, Propeller.com, Reddit, SimpySiteBar, StumbleUpon

WEBSITE ANALYTICS
We analyze your website analytics reports to determine which keywords and search engines are driving traffic to your site, and which of those keywords convert to a new customer. This type of data helps us understand what is working and make the necessary adjustments to fully optimize your search marketing campaigns.

LINK BUILDING
Link building is important as many search engines use this to help deciper your placement in their listings. Having qualified links helps build your traffic as well. Link builidng can be done through one way links or reciprical link exchange. We will contact sites on your behalf as well as submit to targeted directories. Link building is also done through social networking methods as well.

LOCAL SEARCH / GEOGRAPHIC TARGETING
User when searching a site, often put in geographic targeting. Is your site set up this way? If you are in Vancouver, is there a reference to that? We will make sure that you are geo-targeted as well.


 

 

 

 

 


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